Enterprise: A change of direction

  • Realisation:

Last week, I had a session that has been really helpful to me in terms of professional objectives. Something has been triggered in my head that made me think:

Oh my god, why didn’t I think of this before?”

For my entrepreneurial project, I have decided to specialise in music and cinema. The idea that establishing oneself in a niche market that one is specialised in is what will make you stand out, provided you have got the knowledge, the wit, and the style.

What led me there was mostly my background: music reviewer, movie critic and feature writer on arty things. Essentially, these are the experiences that made me enter if not break through journalism. However, I have come to realise that I may lack some of the resources to appear credible and stand out.

If last week lecture taught me something, it is surely that you need to believe in yourself and never back down when your idea gets sniggered at or mocked. If you truly think you can make it then try till you achieve what you had planned.

Moreover, my plan for the future does not necessarily coincide with music reviewing or movie criticising. That would be good though. The market is just too fickle and it’s hard to make a living just writing music or film reviews, especially when the industry has never been so appealing and does not necessarily pay.

I have been reflecting on things that I am passionate about and know in depth. Do not get me wrong though, I am passionate and knowledgeable when it comes to music and films, I just have doubts about how much do I know. I just think there are loads of people out there who know more than I do and who can write about it in a better way.

  • What made me go into journalism?

The question here is clear: why do I write?

To that question I have provided answers in my past reflection: I want to write a book, I have always written stories ever since I learned how to.

How blind was I not to see that these were not direct answers that tackled the problem to its root? A bit like the tree that hides the forest, these were just things I kept telling myself because they seemed decent, socially acceptable and expected answers.

Writing, for me is a process that will help me become a better, more thoughtful, and disciplined person (thanks James for making me realise). I do not write for others in the first place, though it helps to have readers – especially when your job revolves around writing. First and foremost, I do it for myself. Writing is an outlet where I can express my feelings and thoughts. Roughly, it is some kind of confessional to me.

I went into journalism not because I wanted to communicate things to others – although I am more and more chuffed by the idea– but because I wanted to express myself. In a world where communicating has never been that easy, I wanted to make myself heard although I am not very good at talking. I think I am much better at penning things down like I am doing right now.

  • Everyone has got something to say:

The other day, I went to the conservatoire and met an old woman whom I started talking to. We discussed for a bit and she started going on about herself. Never have I had a discussion that deep with someone I did not seem to share much with apart from the fact we where both foreigners in this country – nothing of that typical bullshit weather small talk I’ve grown accustomed to really.

From Birmingham we went on to Peaky Blinders. From Peaky Blinders we went on to Northern Ireland. From Northern Ireland we went on to the Second World War. From the Second World War on to her education, family and so on. Never did she make her motivation and thoughts clear.

Suddenly the thought occurred to me: what was she doing in Birmingham? Why did she move from Ireland to live here even though she doesn’t “particularly like it”? Following a free association thought process, not far from what a paranoid personality could achieve and that Freud would claim copyright on I arrived to the conclusion that in another setting, I could have completely ignored her and went on my way missing out on a fruitful conversation.

A bit like those people who talk about their childhood remembrances during the war, that woman would probably have something to say about IRA. For all I know maybe she tried to escape from it and found that Birmingham was the best place to settle in?

My point here is that whoever you are, behind you there is always a story. As dull as it appears to you, it might interest more people than you could think of. Your story just needs to go out there and take off.

  • What can you say?

I think I’ve had a lot of things happening to me that I could write about and could make people relate to: maybe behind diagnosed with cancer at a young age is one of them. Maybe obsessing over something that completely changed me is one of them.

All of that ranting may be gibberish to you but it is important for me to write it down because I do feel like writing is going to help me personally to express the way I feel – since I found it quite difficult and awkward to do it naturally.

How does this relate to my entrepreneurial project? I should probably change my area of specialisation. Essentially that would mean leaving the freelance music thing aside (though I would keep writing for the webzines I write for) and get into feature writing the way Vice does it. If it doesn’t work out in the end – and I genuinely feel the only thing that could stop me would not be a lack of interest from editors but the fact that I don’t master English quite as well as I wished I did – I can still try to contact other media outlets that will be interested to publish what is it I have to say. Rue89 for example is specialised in this sort of writing.

I’ve been working on a piece that I want to pitch to one of these publications before the New Year. That idea has been on the back of my mind for a long time now and I feel like making use of it for my enterprise project is much more consistent.

Passion I believe will have a positive outcome, however difficult the road is.

 

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